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human
renaissance
Glossary

Fig. 01 · Glossary

Build vs. Buy

Also known as Make or Buy, Build or Buy

Definition

Build vs. buy is the ownership decision for a software capability. Framed as a binary it produces bad outcomes; the full menu is renew, renegotiate, switch, consolidate, or build. Build candidates must pass an ownership screen - stable workload, weak vendor moat, material spend, a named internal owner, no key-person dependency - and carry a five-year total cost of ownership model, because maintenance and staffing dominate the true cost of owned software.

AI-assisted development reopened this question everywhere at once by collapsing the cost of the first draft. It left the expensive parts - security, integration, monitoring, years of maintenance - unchanged. The decision discipline matters more now, not less, because the temptation arrives weekly.

Human Renaissance glossary · operator-grade definitions · Research methodology

A panelled door ajar at night spilling warm lamplight across a herringbone floor, the corner of a worked desk visible through the gap.

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When the term becomes a board question

Turn the concept into owners and a board-ready cadence. A 14-day diagnostic. No retainer until we agree on the work.