Fig. 01 · Glossary
Switching Costs
Also known as Cost of Switching, Migration Cost
Definition
Switching costs are everything an exit actually requires: data migration, integration rebuilds, workflow retraining, parallel-run periods, and the risk of the transition itself. They are the quantity a vendor prices against at renewal - the believable cost of your best alternative sets the ceiling on what they can charge. Overstated switching costs produce resigned renewals; understated ones produce regretted migrations.
You do not need to want to switch; you need the vendor to believe you could. A scoped alternative with real migration math - even one you never execute - is worth more at the negotiating table than any script.
Human Renaissance glossary · operator-grade definitions · Research methodology
